D2C health startups are poised to expand patient access

After cancer patient Rahul Mahadevan saw other patients delaying or refusing treatment because of non-clinical obstacles, he founded The WiTT Group to create a platform for patients to ask for the help they need, which also generates SDOH data.

(Sponsored) Stephanie Trunzo, Oracle Health's senior vice president and general manager, talks about how Oracle can give providers, patients and payers the data, insights and intelligence they need to create a better patient experience.

Patient experience cannot be overlooked when driving innovation, as global patient advocate Michael Seres discovered – and his legacy will be continued with the HIMSS Global Patient Innovator Award, says his wife, Justine Seres, director, 11 Health.